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Type title here... http://www.fresherdesigns.com//glossary.php Type description here... en-us Mon, 19 Oct 2009 20:27:43 +0100 Mon, 19 Oct 2009 20:27:43 +0100 http://blogs.law.harvard.edu/tech/rss Redirects Server script to force a link to go to another page automatically (redirects can be hidden from a user or set on a timer) http://www.fresherdesigns.com//glossary.php?entry_id=1230826655 R http://www.fresherdesigns.com//glossary.php?entry_id=1230826655 Thu, 01 Jan 2009 16:17:35 +0000 Reciprocal When two website link to each other for mutual benefit http://www.fresherdesigns.com//glossary.php?entry_id=1230826571 R http://www.fresherdesigns.com//glossary.php?entry_id=1230826571 Thu, 01 Jan 2009 16:18:33 +0000 Ranking The actual position of a website on a search engine results page fro a certain key word or phrase http://www.fresherdesigns.com//glossary.php?entry_id=1230826481 R http://www.fresherdesigns.com//glossary.php?entry_id=1230826481 Thu, 01 Jan 2009 16:14:41 +0000 Outbound Link A link from your site to another website http://www.fresherdesigns.com//glossary.php?entry_id=1230825969 O http://www.fresherdesigns.com//glossary.php?entry_id=1230825969 Thu, 01 Jan 2009 16:06:09 +0000 Nofollow An attribute added to a link to instruct search engines not to follow the link and share page rank http://www.fresherdesigns.com//glossary.php?entry_id=1230825856 N http://www.fresherdesigns.com//glossary.php?entry_id=1230825856 Thu, 01 Jan 2009 16:04:16 +0000 Internet An interconnected system of computers and systems around the world via the TCP/IP protocol http://www.fresherdesigns.com//glossary.php?entry_id=1230825635 I http://www.fresherdesigns.com//glossary.php?entry_id=1230825635 Thu, 01 Jan 2009 16:00:35 +0000 Internal Link A link that points to another page within the same site http://www.fresherdesigns.com//glossary.php?entry_id=1230825540 I http://www.fresherdesigns.com//glossary.php?entry_id=1230825540 Thu, 01 Jan 2009 15:59:00 +0000 IM I nstant M essaging is the protocol that allows quick communication over the internet http://www.fresherdesigns.com//glossary.php?entry_id=1230825471 I http://www.fresherdesigns.com//glossary.php?entry_id=1230825471 Thu, 01 Jan 2009 15:57:51 +0000 Google Adwords Google's Pay Per Click advertising program http://www.fresherdesigns.com//glossary.php?entry_id=1230825392 G http://www.fresherdesigns.com//glossary.php?entry_id=1230825392 Thu, 01 Jan 2009 15:56:32 +0000 FAQ F requently A sked Q uestions answer a number of questions which are expected to be asked by a number of users http://www.fresherdesigns.com//glossary.php?entry_id=1230825325 F http://www.fresherdesigns.com//glossary.php?entry_id=1230825325 Thu, 01 Jan 2009 15:55:25 +0000 Dead Link A hyperlink pointing to a non-existent url http://www.fresherdesigns.com//glossary.php?entry_id=1230825140 D http://www.fresherdesigns.com//glossary.php?entry_id=1230825140 Thu, 01 Jan 2009 15:52:20 +0000 CSS C ascading S tyle S heets define the look and navigation of a website http://www.fresherdesigns.com//glossary.php?entry_id=1230825059 C http://www.fresherdesigns.com//glossary.php?entry_id=1230825059 Thu, 01 Jan 2009 15:50:59 +0000 Cookie Information stored on a user's computer by a website http://www.fresherdesigns.com//glossary.php?entry_id=1230824988 C http://www.fresherdesigns.com//glossary.php?entry_id=1230824988 Thu, 01 Jan 2009 15:49:48 +0000 Click Through The process of a click from an online advertisement to the advertisers destination url http://www.fresherdesigns.com//glossary.php?entry_id=1230824910 C http://www.fresherdesigns.com//glossary.php?entry_id=1230824910 Thu, 01 Jan 2009 15:48:30 +0000 Cache A copy of web pages stored within a search engine's database http://www.fresherdesigns.com//glossary.php?entry_id=1230824833 C http://www.fresherdesigns.com//glossary.php?entry_id=1230824833 Thu, 01 Jan 2009 15:47:13 +0000 Browser Software application usd to browse the internet - Mozilla Firefox and Internet Explorer are just two browsers http://www.fresherdesigns.com//glossary.php?entry_id=1230824775 B http://www.fresherdesigns.com//glossary.php?entry_id=1230824775 Thu, 01 Jan 2009 15:46:15 +0000 Back Link A text link to your website from another website http://www.fresherdesigns.com//glossary.php?entry_id=1230824687 B http://www.fresherdesigns.com//glossary.php?entry_id=1230824687 Thu, 01 Jan 2009 15:44:47 +0000 Aggregator Software that lets you automatically download content to your computer http://www.fresherdesigns.com//glossary.php?entry_id=1230824366 A http://www.fresherdesigns.com//glossary.php?entry_id=1230824366 Thu, 01 Jan 2009 15:39:26 +0000 404 404 error - Not Found - The server was unable to locate the URL http://www.fresherdesigns.com//glossary.php?entry_id=1230722606 0-9 http://www.fresherdesigns.com//glossary.php?entry_id=1230722606 Wed, 31 Dec 2008 11:23:26 +0000 301 301 Error - Moved Permanently - The file has been moved permanently to a new location http://www.fresherdesigns.com//glossary.php?entry_id=1230722574 0-9 http://www.fresherdesigns.com//glossary.php?entry_id=1230722574 Thu, 01 Jan 2009 15:53:49 +0000 Zeitgeist Google Zeitgeist is a brief outline of trends of what people are searching for through Google search engine http://www.fresherdesigns.com//glossary.php?entry_id=1230721781 Z http://www.fresherdesigns.com//glossary.php?entry_id=1230721781 Wed, 31 Dec 2008 11:10:37 +0000 Yahoo The second largest search engine in the world http://www.fresherdesigns.com//glossary.php?entry_id=1230720545 Y http://www.fresherdesigns.com//glossary.php?entry_id=1230720545 Wed, 31 Dec 2008 10:49:05 +0000 XML E x tensible M arkup L anguage is a scripting language that allows the programmer to define the properties of the document http://www.fresherdesigns.com//glossary.php?entry_id=1230720404 X http://www.fresherdesigns.com//glossary.php?entry_id=1230720404 Wed, 31 Dec 2008 10:46:44 +0000 VoIP V oice O ver I nternet P rotocol converts the voice signal from your telephone into a digital signal that travels over the internet and then converts it back so you can speak over a normal telephone http://www.fresherdesigns.com//glossary.php?entry_id=1230720094 V http://www.fresherdesigns.com//glossary.php?entry_id=1230720094 Wed, 31 Dec 2008 10:41:34 +0000 URL U niform R esource L anguage, also known as a domain name is how humans navigate around the internet, whereas computers use IP Addresses http://www.fresherdesigns.com//glossary.php?entry_id=1230716440 U http://www.fresherdesigns.com//glossary.php?entry_id=1230716440 Wed, 31 Dec 2008 09:40:40 +0000 Unique Visitor When a user visits a website, their IP address is logged so if they visit again later in the day the visit wont be counted as a unique visit but as a page impression http://www.fresherdesigns.com//glossary.php?entry_id=1230716248 U http://www.fresherdesigns.com//glossary.php?entry_id=1230716248 Wed, 31 Dec 2008 09:37:28 +0000 IP Address IP Address allows data to find its way to and from your computer via the internet http://www.fresherdesigns.com//glossary.php?entry_id=1230715970 I http://www.fresherdesigns.com//glossary.php?entry_id=1230715970 Wed, 31 Dec 2008 09:32:50 +0000 IP I nternet P rotocol allows machines to communicate with each other via the internet http://www.fresherdesigns.com//glossary.php?entry_id=1230715866 I http://www.fresherdesigns.com//glossary.php?entry_id=1230715866 Wed, 31 Dec 2008 09:31:06 +0000 HTTPS H yper T ext T ransfer P rotocol is a generic, stateless protocol which can be used for many tasks and has security features available to protect sensitive data http://www.fresherdesigns.com//glossary.php?entry_id=1230715724 H http://www.fresherdesigns.com//glossary.php?entry_id=1230715724 Wed, 31 Dec 2008 09:28:44 +0000 HTTP H yper T ext T ransfer P rotocol is a generic, stateless protocol which can be used for many tasks http://www.fresherdesigns.com//glossary.php?entry_id=1230715642 H http://www.fresherdesigns.com//glossary.php?entry_id=1230715642 Wed, 31 Dec 2008 09:27:22 +0000 HTML H yper T ext M arkup L anguage is the basis for all web coding http://www.fresherdesigns.com//glossary.php?entry_id=1230715565 H http://www.fresherdesigns.com//glossary.php?entry_id=1230715565 Wed, 31 Dec 2008 09:26:05 +0000 Hit A single access request made to the server. A single web page can make numerous requests resulting in many hits for one page display http://www.fresherdesigns.com//glossary.php?entry_id=1230715505 H http://www.fresherdesigns.com//glossary.php?entry_id=1230715505 Wed, 31 Dec 2008 09:25:05 +0000 Heading Tag A tag that defines headlines in the text of a tag. These can be given prioritises to inidcate importance to spiders http://www.fresherdesigns.com//glossary.php?entry_id=1230715441 H http://www.fresherdesigns.com//glossary.php?entry_id=1230715441 Wed, 31 Dec 2008 09:24:01 +0000 Google Currently, the world's number 1 search engine http://www.fresherdesigns.com//glossary.php?entry_id=1230715194 G http://www.fresherdesigns.com//glossary.php?entry_id=1230715194 Wed, 31 Dec 2008 09:19:54 +0000 Query An enquiry into a search engine in order to get a list of results http://www.fresherdesigns.com//glossary.php?entry_id=1230655846 Q http://www.fresherdesigns.com//glossary.php?entry_id=1230655846 Tue, 30 Dec 2008 16:50:46 +0000 Page Rank Google's unique calculation to determine the value of a page on a website. The higher the PR the higher the page will appear in a Google Search http://www.fresherdesigns.com//glossary.php?entry_id=1230655802 P http://www.fresherdesigns.com//glossary.php?entry_id=1230655802 Tue, 30 Dec 2008 16:50:02 +0000 PPC P ay P er C lick is a technique where the position of a paid advert appears depending on how much is someone is willing to pay for a key word or phrase http://www.fresherdesigns.com//glossary.php?entry_id=1230655719 P http://www.fresherdesigns.com//glossary.php?entry_id=1230655719 Wed, 31 Dec 2008 18:39:57 +0000 Meta Tags Header tags that hold information about the content of a site http://www.fresherdesigns.com//glossary.php?entry_id=1230655576 M http://www.fresherdesigns.com//glossary.php?entry_id=1230655576 Tue, 30 Dec 2008 16:46:16 +0000 Meta Keywords Tag Holds the keywords that are found on a web page http://www.fresherdesigns.com//glossary.php?entry_id=1230655532 M http://www.fresherdesigns.com//glossary.php?entry_id=1230655532 Tue, 30 Dec 2008 16:45:32 +0000 Meta Description Tag Holds the description of the content on a web page http://www.fresherdesigns.com//glossary.php?entry_id=1230655483 M http://www.fresherdesigns.com//glossary.php?entry_id=1230655483 Tue, 30 Dec 2008 16:44:43 +0000 JavaScript A scripting language that provides browser functionality http://www.fresherdesigns.com//glossary.php?entry_id=1230655413 J http://www.fresherdesigns.com//glossary.php?entry_id=1230655413 Tue, 30 Dec 2008 16:43:33 +0000 FTP F ile T ransfer P rotocol allow file transfers from a local machine to a remote host http://www.fresherdesigns.com//glossary.php?entry_id=1230655327 F http://www.fresherdesigns.com//glossary.php?entry_id=1230655327 Tue, 30 Dec 2008 16:42:07 +0000 External Link A link from your website to another site http://www.fresherdesigns.com//glossary.php?entry_id=1230655079 E http://www.fresherdesigns.com//glossary.php?entry_id=1230655079 Tue, 30 Dec 2008 16:37:59 +0000 Blog A 'web log' that is frequently updated and is usually the opinion of one person. Often visitors are invited to make comments to one's blog http://www.fresherdesigns.com//glossary.php?entry_id=1230654986 B http://www.fresherdesigns.com//glossary.php?entry_id=1230654986 Tue, 30 Dec 2008 16:36:26 +0000 Keywords The word or words a user might enter into a search engine to find information on their query http://www.fresherdesigns.com//glossary.php?entry_id=1230654781 K http://www.fresherdesigns.com//glossary.php?entry_id=1230654781 Tue, 30 Dec 2008 16:33:01 +0000 Landing Page usually used in conjunction with PPC Campaign, they are call-to-action pages that prompt the user to engage the site http://www.fresherdesigns.com//glossary.php?entry_id=1230654666 L http://www.fresherdesigns.com//glossary.php?entry_id=1230654666 Tue, 30 Dec 2008 16:31:06 +0000 Robot Often used to refer to a search engine spider http://www.fresherdesigns.com//glossary.php?entry_id=1230654360 R http://www.fresherdesigns.com//glossary.php?entry_id=1230654360 Tue, 30 Dec 2008 16:26:00 +0000 Link Farm A site that features links in no particular order which are totally unrelated to each other. Link farms are frowned upon by good SEO companies http://www.fresherdesigns.com//glossary.php?entry_id=1230654254 L http://www.fresherdesigns.com//glossary.php?entry_id=1230654254 Tue, 30 Dec 2008 16:24:14 +0000 Link Partner A website who is willing to put a link to your site from their website. Quite often link partners engage in reciprocal linking. Normal 0 false false false EN-GB X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0cm 5.4pt 0cm 5.4pt; mso-para-margin-top:0cm; mso-para-margin-right:0cm; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0cm; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Tahoma","sans-serif"; mso-ascii-font-family:Tahoma; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Tahoma; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} http://www.fresherdesigns.com//glossary.php?entry_id=1230653668 L http://www.fresherdesigns.com//glossary.php?entry_id=1230653668 Tue, 30 Dec 2008 16:22:27 +0000 Link Popularity How many websites link to your site http://www.fresherdesigns.com//glossary.php?entry_id=1230653604 L http://www.fresherdesigns.com//glossary.php?entry_id=1230653604 Tue, 30 Dec 2008 16:13:24 +0000 Organic Listing A list of websites resulting from a search in a search engine, appearing below sponsored or paid ads. AKA Natural Listing http://www.fresherdesigns.com//glossary.php?entry_id=1230653512 O http://www.fresherdesigns.com//glossary.php?entry_id=1230653512 Tue, 30 Dec 2008 16:11:52 +0000 Natural Listing A list of websites resulting from a search in a search engine, appearing below sponsored or paid ads. AKA Organic Listing http://www.fresherdesigns.com//glossary.php?entry_id=1230653477 N http://www.fresherdesigns.com//glossary.php?entry_id=1230653477 Tue, 30 Dec 2008 16:26:21 +0000 Niche A specialised segment of a market that is usually geared towards one specific purpose http://www.fresherdesigns.com//glossary.php?entry_id=1230653358 N http://www.fresherdesigns.com//glossary.php?entry_id=1230653358 Tue, 30 Dec 2008 16:09:18 +0000 Linkbaiting The process of getting users to link to your website http://www.fresherdesigns.com//glossary.php?entry_id=1230653304 L http://www.fresherdesigns.com//glossary.php?entry_id=1230653304 Tue, 30 Dec 2008 16:08:24 +0000 SPAM Unwanted email or irrelevant content delivered to your inbox http://www.fresherdesigns.com//glossary.php?entry_id=1230653253 S http://www.fresherdesigns.com//glossary.php?entry_id=1230653253 Tue, 30 Dec 2008 16:07:33 +0000 Strategic Linking A carefully thought out process of getting websites to link to your site http://www.fresherdesigns.com//glossary.php?entry_id=1230653185 S http://www.fresherdesigns.com//glossary.php?entry_id=1230653185 Tue, 30 Dec 2008 16:31:37 +0000 Traffic The number of visitors to a website calculated over a period of time. Usually reported monthly http://www.fresherdesigns.com//glossary.php?entry_id=1230652812 T http://www.fresherdesigns.com//glossary.php?entry_id=1230652812 Tue, 30 Dec 2008 16:00:12 +0000 WWW The W orld W ide Web or the internet http://www.fresherdesigns.com//glossary.php?entry_id=1230652743 W http://www.fresherdesigns.com//glossary.php?entry_id=1230652743 Tue, 30 Dec 2008 15:59:03 +0000 WILF W hat I 'm L ooking F or http://www.fresherdesigns.com//glossary.php?entry_id=1230652384 W http://www.fresherdesigns.com//glossary.php?entry_id=1230652384 Tue, 30 Dec 2008 15:53:04 +0000 Search Query The text entered into a search box to find relevant content on a website, web page or in a search engine http://www.fresherdesigns.com//glossary.php?entry_id=1230652264 S http://www.fresherdesigns.com//glossary.php?entry_id=1230652264 Tue, 30 Dec 2008 15:52:00 +0000 SEO Search engine optimisation is the process of perfecting code on a website to have optimum relevance to a search engine spider or robot. http://www.fresherdesigns.com//glossary.php?entry_id=1230652184 S http://www.fresherdesigns.com//glossary.php?entry_id=1230652184 Tue, 30 Dec 2008 15:49:44 +0000 DNS D omain N ame S erver or D omain N ame S ystem /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0cm 5.4pt 0cm 5.4pt; mso-para-margin-top:0cm; mso-para-margin-right:0cm; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0cm; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Tahoma","sans-serif"; mso-ascii-font-family:Tahoma; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Tahoma; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} A protocol that lets computers recognize each other through an IP Address, whereas the human sees a website URL http://www.fresherdesigns.com//glossary.php?entry_id=1230651954 D http://www.fresherdesigns.com//glossary.php?entry_id=1230651954 Tue, 30 Dec 2008 15:45:54 +0000 CAPTCHA /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0cm 5.4pt 0cm 5.4pt; mso-para-margin-top:0cm; mso-para-margin-right:0cm; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0cm; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Tahoma","sans-serif"; mso-ascii-font-family:Tahoma; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Tahoma; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} C ompletely A utomated P ublic T uring A part test to tell C omputers and H umans A part, particularly useful for content or contact forms to inhibit web robots from posting or sending spam http://www.fresherdesigns.com//glossary.php?entry_id=1230651601 C http://www.fresherdesigns.com//glossary.php?entry_id=1230651601 Tue, 30 Dec 2008 20:42:05 +0000 ALT Text The text that appears when you hover your mouse on top of an image or picture http://www.fresherdesigns.com//glossary.php?entry_id=1230650536 A http://www.fresherdesigns.com//glossary.php?entry_id=1230650536 Tue, 30 Dec 2008 16:33:36 +0000 Adwords Google's Cost Per Click (CPC) advertising system. http://www.fresherdesigns.com//glossary.php?entry_id=1230650200 A http://www.fresherdesigns.com//glossary.php?entry_id=1230650200 Tue, 30 Dec 2008 15:16:40 +0000